Directory Submission
Directory Submission
Directory
submission is an off-page optimization activity. It involves submission of your
site to a specific category of a web directory, e.g. if you have a tutorial
website then you are supposed to submit your site in the education category of
a web directory. Some directories are free and some charges a fee to list your
site in the relevant categories.

Every directory has
its own guidelines which you need to follow to submit your site. Some basic
guidelines that most of the directories follow to approve a site into their
database are; Title, Description, Keywords, Url, Category, Email and Site
Content. Some directoris
Some of the popular
directory submission sites are; www.dmoz.org, www.directorylisting.com and
www.seofriendly.com.
There are plenty of
benefits of having your site listed in popular directories. Some of the
benefits are listed below;
1) Fast indexing:The search engines
can easily find your site for crawling and indexing.
2) Higher link popularity: You
get two additional links; contextual category link and unique directory listing
link.
3) Higher page rank: Quality
directories are used in Google Algorithm to calculate Google PageRank.
4) Social Media Sharing: Most
of the popular directories have social media sharing buttons. It allows users
to share your link with other users.
5) More traffic: The heavy
traffic of popular directories can be diverted to your site.
6) Brand awareness: Your brand
gets more exposure that helps increase brand awareness.


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